I like this business card because the background tells you about the product or services being offered. Other than that, it's pretty much just contact and basic information about the business presented in a straightforward fashion.
http://www.webdesignerdepot.com/2009/05/100-really-creative-business-cards/
Gimmick
I don't think this card works well at all. Yes, it looks like a piece of meat, but the card itself doesn't tell you anything about the web site or what it offers. It also seems kind of off putting to make someone visit your web site just to get any sort of information about your company.
http://www.webdesignerdepot.com/2009/05/100-really-creative-business-cards/
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